Hi there!
I am a UI/UX Designer and Art Director with a strong foundation in graphic design.

Originally from Seoul, South Korea, I spent my formative years between Korea and Japan, living in Tokyo for nearly two decades before relocating to New York. Currently, I lead creative initiatives as the Head of Creation for a tech startup, while also working as a freelance designer, collaborating with clients and teams across New York, Tokyo, and Seoul.

My design philosophy seamlessly blends personal passion with client objectives. Rooted in a deep understanding of user needs, it is further shaped by my instincts, experiences, and insights. I integrate UI/UX expertise with creative strategy, offering a global perspective and a holistic design approach. From conceptualization to the finest details, I bring thoughtful and innovative solutions to every project.